Hey everyone,

I recently saw the term “Earth” being used a lot on Snapchat, especially in some posts and stories, but I’m not really sure what it means. Is it a new feature, a filter, or maybe some kind of trend?

I’ve tried searching online, but most results are either vague or unrelated. Does it have something to do with Snap Map, AR features, or is it just slang among users? I’d love to understand what people mean when they say “Earth” on Snapchat and how it’s used in the app.

Any insights?

Hey! I looked into this, and on Snapchat, “Earth” usually refers to a location-based feature linked to Snap Map. When someone posts or tags “Earth,” they’re often sharing a Snap that’s visible on the global Snap Map, meaning it can be seen by anyone around the world rather than just friends. If you’re wondering what is Earth on Snapchat, it’s not a filter or an AR effect; it’s more about geotagging your Snap to a global audience. Some users also use it informally to mean “posting something public or universal,” so context matters. Hope that clears it up!