September 9, 2025 2:45 AM PDT
Europe Ethnic Foods Market Forecast by 2033
Market Size in 2024: USD 17.52 Billion
Market Forecast in 2033: USD 33.59 Billion
Market Growth Rate 2025-2033: 7.10%
The Europe ethnic foods market is projected to expand from USD 17.52 billion in 2024 to USD 33.59 billion by 2033, registering a CAGR of 7.10%. Rising multicultural populations, adventurous eating habits and premiumisation of authentic cuisines are steering this robust growth across the continent.
Growth Drivers Powering the European Ethnic Foods Market
Multicultural Demographics and Net-Migration Influx
The net migration in the EU was 2.8 million in the year 2023. Besides, the proportion of third-country nationals has more than doubled in three countries, i.e. Germany, Hungary, and Poland, within the period 2014-2022. The immediate requirement for these new inhabitants is typical taste,s while second-generation consumers look for easy-to-use forms like ready meals and meal kits. In this light, the likes of Rewe and Carrefour not only have increased the number of stores carrying ethnic products by 25% since 2022 but also have turned demographic changes into both visible shelf space and recurring revenue for suppliers.
Health-Led Premiumisation and Plant-Based Fusion
Ethnic food is one of the perfect choices for people who keep a flexitarian diet: Japanese miso, Indian lentils, and Mexican beans are regarded as authentic as well also protein-rich. Paulig’s “Pulled Oats” Tex-Mex series and Itsu’s vegan gyoza have debuted in Germany and France, respectively, and both have enjoyed 18% higher repeat-purchase rates than their meat counterparts. Moreover, clean-label positioning (i.e., low sugar, high fiber, no additives) becomes a major factor for the ethnic SKUs to command 10-15% price premiums; thus, producers and retailers elevate their margins.
Online Ethnic Grocery and Direct-to-Consumer Channels
Ocado's "World Food" is a completely separate area that contains 1,200 SKUs, whereas Uber Eats has a 28% increase in sales of ethnic restaurants year over year. Specialty e-stores such as British "Oriental Mart" and German "Asia24" offer the next-day chilled delivery of rare ingredients that are not available in many shops. Social-media cooking tutorials have opened the door to recipes for everyone, and the curious have turned into first-time buyers; thus, the basket size of the repeat buyers has increased.
Request a Free Sample Copy of the Report: https://www.imarcgroup.com/Europe-Ethnic-Foods-Market/requestsample
Europe Ethnic Foods Market Segmentation
Analysis by Cuisine Type
- American
- Chinese
- Japanese
- Mexican
- Italian
- Others
Analysis by Food Type
- Vegetarian
- Non-Vegetarian
Analysis by Distribution Channel
- Food Services
- Retail Stores
Analysis by Country
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
Leading European Ethnic Foods Companies:
Asli Fine Foods, Premier Foods PLC, Paulig, Aryzta AG, Orkla ASA, Ajinomoto Co Inc, McCormick & Co Inc, General Mills Inc, Nestlé S.A., etc.
Europe Ethnic Foods Market News
- March 2025: Paulig launched a Tex-Mex “Pulled Oats” ready-meal line in Germany and France, targeting flexitarian consumers with 18% higher repeat-purchase rates.
- February 2025: Ocado expanded its “World Foods” section to 1,200 SKUs, reporting a 28% year-on-year increase in ethnic-grocery basket size.
- January 2025: Itsu introduced vegan gyoza across 400 Rewe stores, capitalising on clean-label and plant-based trends.
- December 2024: Carrefour added 25% more shelf space to ethnic aisles in response to demographic growth and rising culinary curiosity.
Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
Europe Ethnic Foods Market Forecast by 2033
Market Size in 2024: USD 17.52 Billion
Market Forecast in 2033: USD 33.59 Billion
Market Growth Rate 2025-2033: 7.10%
The Europe ethnic foods market is projected to expand from USD 17.52 billion in 2024 to USD 33.59 billion by 2033, registering a CAGR of 7.10%. Rising multicultural populations, adventurous eating habits and premiumisation of authentic cuisines are steering this robust growth across the continent.
Growth Drivers Powering the European Ethnic Foods Market
Multicultural Demographics and Net-Migration Influx
The net migration in the EU was 2.8 million in the year 2023. Besides, the proportion of third-country nationals has more than doubled in three countries, i.e. Germany, Hungary, and Poland, within the period 2014-2022. The immediate requirement for these new inhabitants is typical taste,s while second-generation consumers look for easy-to-use forms like ready meals and meal kits. In this light, the likes of Rewe and Carrefour not only have increased the number of stores carrying ethnic products by 25% since 2022 but also have turned demographic changes into both visible shelf space and recurring revenue for suppliers.
Health-Led Premiumisation and Plant-Based Fusion
Ethnic food is one of the perfect choices for people who keep a flexitarian diet: Japanese miso, Indian lentils, and Mexican beans are regarded as authentic as well also protein-rich. Paulig’s “Pulled Oats” Tex-Mex series and Itsu’s vegan gyoza have debuted in Germany and France, respectively, and both have enjoyed 18% higher repeat-purchase rates than their meat counterparts. Moreover, clean-label positioning (i.e., low sugar, high fiber, no additives) becomes a major factor for the ethnic SKUs to command 10-15% price premiums; thus, producers and retailers elevate their margins.
Online Ethnic Grocery and Direct-to-Consumer Channels
Ocado's "World Food" is a completely separate area that contains 1,200 SKUs, whereas Uber Eats has a 28% increase in sales of ethnic restaurants year over year. Specialty e-stores such as British "Oriental Mart" and German "Asia24" offer the next-day chilled delivery of rare ingredients that are not available in many shops. Social-media cooking tutorials have opened the door to recipes for everyone, and the curious have turned into first-time buyers; thus, the basket size of the repeat buyers has increased.
Request a Free Sample Copy of the Report: https://www.imarcgroup.com/Europe-Ethnic-Foods-Market/requestsample
Europe Ethnic Foods Market Segmentation
Analysis by Cuisine Type
- American
- Chinese
- Japanese
- Mexican
- Italian
- Others
Analysis by Food Type
- Vegetarian
- Non-Vegetarian
Analysis by Distribution Channel
- Food Services
- Retail Stores
Analysis by Country
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
Leading European Ethnic Foods Companies:
Asli Fine Foods, Premier Foods PLC, Paulig, Aryzta AG, Orkla ASA, Ajinomoto Co Inc, McCormick & Co Inc, General Mills Inc, Nestlé S.A., etc.
Europe Ethnic Foods Market News
- March 2025: Paulig launched a Tex-Mex “Pulled Oats” ready-meal line in Germany and France, targeting flexitarian consumers with 18% higher repeat-purchase rates.
- February 2025: Ocado expanded its “World Foods” section to 1,200 SKUs, reporting a 28% year-on-year increase in ethnic-grocery basket size.
- January 2025: Itsu introduced vegan gyoza across 400 Rewe stores, capitalising on clean-label and plant-based trends.
- December 2024: Carrefour added 25% more shelf space to ethnic aisles in response to demographic growth and rising culinary curiosity.
Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.